Image Wear participates in water responsibility pilot project
Image Wear is involved in the Finnish Freshwater Foundation's pilot project How to become a water-responsible company in 2030? In the company project, together with experts and pilot companies, a service model is developed to start the water responsibility work for small and medium-sized companies.
Pioneers in water responsibility
The Vedelläkävijät corporate responsibility project supports Finland's goal to make its companies the most water-responsible in the world by 2030. The project focuses on companies' water-related activities from social, cultural, environmental, and economic perspectives.
The project develops the Corporate water responsibility 2030 service concept. Seven pilot companies are involved: Image Wear, Rapala, Savon Kyynel, Putinki, Suur-Savon Sähkö, Oravi, and Ralf Ajalin. Read more about the project here .
Ideation of service concept at the corporate water responsibility camp
Image Wear participated in the Finnish Water Foundation's Corporate Water Responsibility Camp, which is part of the pilot project. At the camp organized at the Heponiemi camp center in Karjalohja, greetings from the UN Water Conference were heard, and it was learned that water is more than just H2O. It is not enough to focus only on water, but the entire water nature and the effects of companies' activities on it must be considered.
At the camp, the service concept was developed and conceptualized together. In the photo, Karoliina Vilander from the Finnish Freshwater Foundation, Saara Leppänen from the Finnish Water Forum and Kati Tukiainen from Image Wear.
Camp participants also had the opportunity to attend the Water Responsibility Clinic organized by Gaia Consulting, where they examined where water appears in the company's value chain. The clinic investigated the potential risks to water caused by corporate activities. In the photo, water is marked with blue Post-it notes.