Image Wear and Third Rock collaborate to promote sustainability

Image Wear has been committed to sustainability work for over a decade, working closely with Sari Kuvaja,  Development Director at Third Rock, who at the start of the collaboration was with the Finnish Textile and Fashion Association.

Sari Kuvaja, Third Rock:
“From the very beginning, Image Wear understood that reporting and other sustainability efforts
ultimately benefit the company itself.”

The partnership began in 2015 with a pilot project that laid the foundation for the company's sustainability programme. Over the years, sustainability has become central to our strategy, guided today by clear goals, metrics, and a roadmap.

Our reporting has evolved to follow the GRI framework, and we have received praise for our transparency and commitment.

Kati Tukiainen, Development Director, Image Wear:
“We have been recognised for the quality of our reporting, and appreciated for
taking sustainability seriously.”

Working with Third Rock's experts has provided deep insights and confirmed that we are on the right track. Sustainability strengthens the business - and helps create better working days for all of us.

Read the full story (in Finnish) and explore our sustainability work .